Since 2009, Desiree Perez has worked as the CEO of Roc Nation. She is involved in publishing, labeling operations and management at ROC Nation where she is a member. Des took part in the Samsung deal together with Rihanna. She lives in New York. Perez is a manager of the music industry talent as well as a producer. She has helped ROC Nation grow as a large business. Her long experience in the company has made it possible for her to help artists to flourish.
Des, as she is popularly known, has proven that she can thrive in an area that is mostly controlled by men. She is instrumental in the decision making of some big names as Jay-Z. Her role in the music industry has seen her help many to realize profits on what they invest. Her efforts saw Samsung promote Rihanna for $25 million dollars in her Anti tour.
Her role in Jay-Z success story is evident in a $150 million deal he has with Live Nation which is coming to an end. Jay-Z’s music is recorded at Roc Nation. The Deal with Live Nation which was signed in 2008 and which is coming to an end will see the 360 deal coming up next year. This agreement is expected to elicit a situation where sides are likely to sell their stake at Roc Nation to each other or even a buy-out of the company.
Live Nation desires to continue its contract with Jay-Z. however, they wish to pull out of the recorded music. There are rumors that the 360 deal Jay-Z has with Live Nation is not about to be extended. According to those sources, Live Nation no longer buys recorded music. However, Live Nation would be pleased to continue their touring association with Jay-Z for more years.
Speculation is also rife that UMG could be considering buying a stake at Roc Nation. This came after Desiree and Jay-Z met Sir Lucian Grainge, CEO, and chairman of Universal Music Group. It is believed that such a move would provide Jay-Z with more resource that would help him boost his streaming service as well as grow new artists.
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Doug Levitt is the author of the Greyhound Diaries. It is an autobiographical and historical work that spans over a decade in the recent era. The Greyhound Diaries is about Doug Levitt’s journey by Greyhound buses across America. The name Greyhound in the title of his book refers to the Greyhound bus company.So what inspired Mr. Levitt to take a trip around the USA by bus? He could have easily whisked across the country by airplane. Doug Levitt explains in an interview, that he wanted to see and feel what the common and forgotten men and women of America were experiencing. He wanted to essentially get inside their shoes. Doug also wanted to experience and see what it was like to lack a vehicle and be unable to afford to travel by airplane when they needed to go somewhere.
What also motivated Doug Levitt was the fact that the economy was slowly declining and more and more people were put out of work and getting into poverty. Doug Levitt saw a parallel between artists, writers and historians who recorded the situation of people in hard times such as the Great Depression and himself. He thinks of the Greyhound Diaries book as being similar to an art project or book that was undertaken by Works Progress Administration artists and authors who were hired to record and show the situation of people living in the United States during the Great Depression.
In addition to publishing a book on his journey though America by bus, Doug Levitt has also created a music album based on his Greyhound bus journey. The album is also called the Greyhound Diaries. It has a total of six songs and touches upon the feelings and sights Doug experienced while traveling.Mr. Levitt says that his travel by bus changed him and his perspective of life. Doug Levitt says that he is now much more humble and understanding of other people. He has also said that most of the stereotypes portrayed in the media and in Hollywood are fake. You really have to get to know a person to really understand who they are and what they believe in.